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The Role Of Resources In Global Competition

by John Fahy
language: english
Publisher: TAYLOR & FRANCIS LTD, August of 2001 ‧
135,18€
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This book looks at the question of how firms attain a sustainable competitive advantage in a global environment characterised by above average levels of geographic scope, marketing convergence and cross-national interdepencies.

The Role Of Resources In Global Competition

by John Fahy

Property Description
ISBN: 9780415237116
Publisher: TAYLOR & FRANCIS LTD
Release Date: August of 2001
Language: English
Dimensions: 156 x 234 x 18 mm
Cover: Hardcover
Pages: 218
Format: Book
Collection: Routledge Studies In International Business And The World Economy
Categories: Books in English > Management > Management and Organization
EAN: 9780415237116

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