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The Responsive Chord

The Responsive Chord: How Media Manipulate You: What You Buy... Who You Vote For... And How You Think.

by Tony Schwartz
language: english
Publisher: Mango Media, January of 2017 ‧
18,92€
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Tony Schwartz, author of seminal text The Responsive Chord, is the progenitor of the study of media manipulation. As of 2016, his book is more important now than ever. The creator of the “Daisy Ad,” widely credited with the election of LBJ and a pioneering media scholar reveals the secret machinations behind elections through exploitation of the media.

The Responsive Chord

The Responsive Chord: How Media Manipulate You: What You Buy... Who You Vote For... And How You Think.

by Tony Schwartz

Property Description
ISBN: 9781633536050
Publisher: Mango Media
Release Date: January of 2017
Language: English
Dimensions: 152 x 229 x 20 mm
Cover: Softcover
Pages: 196
Format: Book
Categories: Books in English > History > Story
Books in English > Others
EAN: 9781633536050