10% OFF

The Pricing And Revenue Management Of Services

A Strategic Approach

by Irene C.L. (University Of Exeter, Uk) Ng
language: english
Publisher: TAYLOR & FRANCIS LTD, July of 2007 ‧
232,51€
10% OFF CARD
free shipping
Sell ​​your book
In a world of changing lifestyles brought about by new services, technology and e-commerce, this book enters the arena of contemporary research with particular topicality. Integrating both theory and real world practices, Ng advances the latest concepts in pricing and revenue management for services in a language that is useful, prescriptive and yet thought-provoking.

The Pricing And Revenue Management Of Services

A Strategic Approach

by Irene C.L. (University Of Exeter, Uk) Ng

Property Description
ISBN: 9780415350778
Publisher: TAYLOR & FRANCIS LTD
Release Date: July of 2007
Language: English
Dimensions: 159 x 237 x 24 mm
Cover: Hardcover
Pages: 208
Format: Book
Collection: Routledge Advances In Management And Business Studies
Categories: Books in English > Management > Management and Organization
EAN: 9780415350778