The New Rules Of Sales And Service

How To Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, And Storytelling To Grow Your Business

by David Meerman Scott
language: english
Publisher: JOHN WILEY & SONS INC, August of 2016 ‧
22,97€
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The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest communications revolution in human history. Today buyers are in charge! There is no more 'selling' there is only buying.

The New Rules Of Sales And Service

How To Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, And Storytelling To Grow Your Business

by David Meerman Scott

Property Description
ISBN: 9781119272427
Publisher: JOHN WILEY & SONS INC
Release Date: August of 2016
Language: English
Cover: Softcover
Pages: 304
Format: Book
Categories: Books in English > Management > Management and Organization
Books in English > Others
EAN: 9781119272427

ABOUT THE AUTHOR

David Meerman Scott

David Meerman Scott é um premiado estratega de liderança de opinião online. Os programas que desenvolveu ao longo da sua carreira são responsáveis pela venda de produtos e serviços no valor de mais mil milhões de euros em todo o mundo.
Scott participou em conferências e eventos das mais variadas indústrias em mais de 20 países espalhados por quatro continentes.
O seu trabalho tem sido reconhecido com a atribuição de vários prémios internacionais.

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