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The Hero Trap

How To Win In A Post-Purpose Market By Putting People In Charge

by Thomas Kolster
language: english
Publisher: TAYLOR & FRANCIS LTD, June of 2020 ‧
209,54€
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Uncovers a simple point that is key to driving growth in the 21st century: if you put people in control of the marketing mix, they can grow and in turn grow your organisation.

The Hero Trap

How To Win In A Post-Purpose Market By Putting People In Charge

by Thomas Kolster

Property Description
ISBN: 9780367242701
Publisher: TAYLOR & FRANCIS LTD
Release Date: June of 2020
Language: English
Dimensions: 159 x 235 x 20 mm
Cover: Hardcover
Pages: 282
Format: Book
Categories: Books in English > Management > Marketing
Books in English > Others
EAN: 9780367242701