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The Dynamics Of Advertising
language: english
Publisher:
TAYLOR & FRANCIS LTD, November of 2000 ‧
see product details
SYNOPSIS
Providings a critical review of the existing literature on advertising together with the results of an extensive research study, this book aims to develop a method for the psychosocial study of all forms of public communication.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9789058230843 |
| Publisher: | TAYLOR & FRANCIS LTD |
| Release Date: | November of 2000 |
| Language: | English |
| Dimensions: | 152 x 229 x 20 mm |
| Cover: | Hardcover |
| Pages: | 300 |
| Format: | Book |
| Categories: |
Books in English
>
Social Sciences and Humanities
>
Sociology
|
| EAN: | 9789058230843 |
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