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The Customer Century

Lessons From World Class Companies In Integrated Communications

by Anders Gronstedt
language: english
Publisher: TAYLOR & FRANCIS LTD, December of 2011 ‧
68,93€
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Based on in-depth interviews with senior managers from companies such as Hewlett-Packard, Ericsson, Philips, and Xerox, this book is packed with hands-on advice to ensure business success in the upcoming 'customer century'.

The Customer Century

Lessons From World Class Companies In Integrated Communications

by Anders Gronstedt

Property Description
ISBN: 9780415512787
Publisher: TAYLOR & FRANCIS LTD
Release Date: December of 2011
Language: English
Dimensions: 152 x 229 x 20 mm
Cover: Softcover
Pages: 252
Format: Book
Collection: Routledge Corporate Communication Series
Categories: Books in English > Social Sciences and Humanities > Sociology
EAN: 9780415512787

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