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The Copywriter'S Toolkit
The Complete Guide To Strategic Advertising Copy
language: english
Publisher:
JOHN WILEY AND SONS LTD, July of 2012 ‧
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SYNOPSIS
Written from a real-world perspective by an award-winning copywriter/producer/director, this comprehensive guide is a reference every writer needs to create powerful, strategic ad copy.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781405199537 |
| Publisher: | JOHN WILEY AND SONS LTD |
| Release Date: | July of 2012 |
| Language: | English |
| Dimensions: | 187 x 246 x 14 mm |
| Cover: | Softcover |
| Pages: | 400 |
| Format: | Book |
| Collection: | Blackwell Manifestos |
| Categories: |
Books in English
>
Management
>
Advertising
|
| EAN: | 9781405199537 |
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