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The Consumerist Manifesto

Advertising In Postmodern Times

by Martin P. Davidson
language: english
Publisher: TAYLOR & FRANCIS LTD, July of 1992 ‧
55,42€
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Examines the advertising process from within the agency. The author shows how advertising has become the idiom for the enterprise culture as the old suspicions against the industry have disappeared.

The Consumerist Manifesto

Advertising In Postmodern Times

by Martin P. Davidson

Property Description
ISBN: 9780415046206
Publisher: TAYLOR & FRANCIS LTD
Release Date: July of 1992
Language: English
Cover: Softcover
Pages: 228
Format: Book
Collection: Comedia
Categories: Books in English > Management > Advertising
EAN: 9780415046206

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