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The Committed Enterprise

Making Vision, Values And Branding Work

by Hugh Davidson
language: english
Publisher: TAYLOR & FRANCIS LTD, December of 2004 ‧
56,77€
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Aimed at showing how to achieve success by understanding the needs of stakeholders and maximising them, this book details seven practices for making vision and values work which is based on research with leaders from 125 enterprises worldwide. It includes hundreds of examples from enterprises as diverse as PepsiCo, Caltech, Clinic, BP, and more.

The Committed Enterprise

Making Vision, Values And Branding Work

by Hugh Davidson

Property Description
ISBN: 9780750661997
Publisher: TAYLOR & FRANCIS LTD
Release Date: December of 2004
Language: English
Cover: Softcover
Pages: 366
Format: Book
Categories: Books in English > Management > Management and Organization
Books in English > Others
EAN: 9780750661997