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The Brain Sell
When Science Meets Shopping
language: english
Publisher:
John Murray Press, September of 2013 ‧
see product details
SYNOPSIS
Neuromarketing pioneer Dr. David Lewis goes behind the scenes of the persuasion industry to reveal the powerful tools and techniques, technologies and psychologies seeking to stimulate us all to buy more often without us consciously realizing it.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781857886016 |
| Publisher: | John Murray Press |
| Release Date: | September of 2013 |
| Language: | English |
| Dimensions: | 151 x 229 x 22 mm |
| Cover: | Softcover |
| Pages: | 304 |
| Format: | Book |
| Collection: | A Fifth Discipline Resource |
| Categories: |
Books in English
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Others
|
| EAN: | 9781857886016 |
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