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Sustainable Tourism

A Marketing Perspective

by Rebecca Hawkins e Victor T.C. Middleton
language: english
Publisher: TAYLOR & FRANCIS LTD, February of 1998 ‧
66,23€
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Explains the thinking process that underlies the international principles of more sustainable development in travel and tourism. This book focuses on the pro-active role the private sector industry can play in partnership with the public sector to achieve solutions through its day-to-day operations and marketing, especially in product enhancement.

Sustainable Tourism

A Marketing Perspective

by Rebecca Hawkins e Victor T.C. Middleton

Property Description
ISBN: 9780750623858
Publisher: TAYLOR & FRANCIS LTD
Release Date: February of 1998
Language: English
Cover: Softcover
Pages: 284
Format: Book
Categories: Books in English > Management > Marketing
EAN: 9780750623858