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Superior Customer Value

Finding And Keeping Customers In The Now Economy

by Art (Nova Southeastern University, Usa) Weinstein
language: english
Publisher: TAYLOR & FRANCIS INC, December of 2018 ‧
81,10€
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This title is a state-of-the-art guide to designing, implementing, and evaluating a customer value strategy in service, technology, and information-based organizations. It will give students and managers an edge in improving their marketing operations to create superior customer experiences.

Superior Customer Value

Finding And Keeping Customers In The Now Economy

by Art (Nova Southeastern University, Usa) Weinstein

Property Description
ISBN: 9780815390930
Publisher: TAYLOR & FRANCIS INC
Release Date: December of 2018
Language: English
Cover: Softcover
Pages: 206
Format: Book
Categories: Books in English > Management > Marketing
Books in English > Others
EAN: 9780815390930