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Strategic Reinvention In Popular Culture

The Encore Impulse

by Richard Pfefferman
language: english
Publisher: Palgrave Macmillan, December of 2013 ‧
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Not all original works invoke the encore impulse in their audiences. Those that do generally spawn replications - sequels, spin-offs, or re-makes. This book presents a theory of why some replications succeed and others fail across genres and media.

Strategic Reinvention In Popular Culture

The Encore Impulse

by Richard Pfefferman

Property Description
ISBN: 9781137373182
Publisher: Palgrave Macmillan
Release Date: December of 2013
Language: English
Dimensions: 140 x 216 x 16 mm
Cover: Hardcover
Pages: 244
Format: Book
Categories: Books in English > Art > Other Arts
EAN: 9781137373182