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Strategic Management In The Media
Theory To Practice
language: english
Publisher:
SAGE PUBLICATIONS LTD, November of 2016 ‧
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SYNOPSIS
A new edition of Lucy Kung's popular guide to change and decision-making in the media industries. Full of detailed contemporary case studies on BuzzFeed, The Guardian, Netflix, the New York Times, the BBC and more.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781473929500 |
| Publisher: | SAGE PUBLICATIONS LTD |
| Release Date: | November of 2016 |
| Language: | English |
| Cover: | Softcover |
| Pages: | 256 |
| Format: | Book |
| Collection: | Skills In Counselling & Psychotherapy Series |
| Categories: |
Books in English
>
Management
>
Management and Organization
|
| EAN: | 9781473929500 |
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