Capa do artigo Strategic Event Creation

Strategic Event Creation

by Liz (Principal Lecturer, Events Management, Sheffield Hallam University, Uk) Sharples, Chiara (Principal Lecturer, Events Management, Sheffield Hallam University, Uk) Orefice, Dr Daryl (Principal Lecturer, Events Management, Sheffield Hallam University, Uk) May e Philip (Principal Lecturer, Events Management, Sheffield Hallam University, Uk) Crowther
language: english
Publisher: GOODFELLOW PUBLISHERS LIMITED, September of 2014 ‧
148,71€
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The first text to move away from an older paradigm of simply ‘making events work’ and managing inputs, to show how to manage a sector that now needs to be: outcome obsessed, stakeholder centric, strategically focused and driven by strategically aware reflective professionals.

Strategic Event Creation

by Liz (Principal Lecturer, Events Management, Sheffield Hallam University, Uk) Sharples, Chiara (Principal Lecturer, Events Management, Sheffield Hallam University, Uk) Orefice, Dr Daryl (Principal Lecturer, Events Management, Sheffield Hallam University, Uk) May e Philip (Principal Lecturer, Events Management, Sheffield Hallam University, Uk) Crowther

Property Description
ISBN: 9781910158067
Publisher: GOODFELLOW PUBLISHERS LIMITED
Release Date: September of 2014
Language: English
Dimensions: 190 x 253 x 23 mm
Cover: Hardcover
Pages: 304
Format: Book
Collection: Contemporary Tourism Reviews
Categories: Books in English > Management > Hospitality and Tourism
EAN: 9781910158067

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