Capa do artigo Strategic Communication

Strategic Communication

An Introduction To Theory And Global Practice

by Jesper (Lund University, Sweden) Falkheimer e Mats (Lund University, Sweden) Heide
language: english
Publisher: TAYLOR & FRANCIS LTD, August of 2022 ‧
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This textbook provides an overview of the core concepts, theories and methods in strategic communication. The content of this 2nd edition has been fully updated to incorporate the latest research and practice examples, including a new chapter on ‘The Future of Strategic Communication’.

Strategic Communication

An Introduction To Theory And Global Practice

by Jesper (Lund University, Sweden) Falkheimer e Mats (Lund University, Sweden) Heide

Property Description
ISBN: 9780367769291
Publisher: TAYLOR & FRANCIS LTD
Release Date: August of 2022
Language: English
Dimensions: 153 x 235 x 12 mm
Cover: Softcover
Pages: 254
Format: Book
Categories: Books in English > Social Sciences and Humanities > Communication and Journalism
Books in English > Others
EAN: 9780367769291

JESPER (LUND UNIVERSITY, SWEDEN) FALKHEIMER

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MATS (LUND UNIVERSITY, SWEDEN) HEIDE

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