Strategic Communication
An Introduction To Theory And Global Practice
language: english
Publisher:
TAYLOR & FRANCIS LTD, August of 2022 ‧
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SYNOPSIS
This textbook provides an overview of the core concepts, theories and methods in strategic communication. The content of this 2nd edition has been fully updated to incorporate the latest research and practice examples, including a new chapter on ‘The Future of Strategic Communication’.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9780367769260 |
| Publisher: | TAYLOR & FRANCIS LTD |
| Release Date: | August of 2022 |
| Language: | English |
| Dimensions: | 156 x 234 x 20 mm |
| Cover: | Hardcover |
| Pages: | 254 |
| Format: | Book |
| Categories: |
Books in English
>
Social Sciences and Humanities
>
Communication and Journalism
Books in English > Others |
| EAN: | 9780367769260 |