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language: english
Publisher: HUMAN KINETICS PUBLISHERS, March of 2021 ‧
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Experience a fresh perspective on sport marketing where real-world examples, expert interviews, and engaging case studies merge with a focus on data analytics, digital platforms, and emerging tech such as mobile streaming and virtual reality. These evolving strategies empower students to innovate in a dynamic sports world.

Sport Marketing

by Stephen Hardy, Patrick Walsh, Bernard J. Mullin, Stephen Mckelvey, William A. Sutton, Chad D. Mcevoy e Windy Dees

Property Description
ISBN: 9781492594628
Publisher: HUMAN KINETICS PUBLISHERS
Release Date: March of 2021
Language: English
Cover: Softcover
Pages: 488
Format: Book
Categories: Books in English > Sports and Leisure > Other Sports
Books in English > Management > Marketing
Books in English > Others
EAN: 9781492594628