Shoveling Smoke

Advertising And Globalization In Contemporary India

by William Mazzarella
language: english
Publisher: DUKE UNIVERSITY PRESS, August of 2003 ‧
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A detailed ethnography of the Indian advertising industry. This title is also a critical and innovative intervention into the theoretical debates on the intersection of consumerist globalization, aesthetic politics and visual culture. It is an examination of the complex cultural politics of mass consumerism in a globalised marketplace.

Shoveling Smoke

Advertising And Globalization In Contemporary India

by William Mazzarella

Property Description
ISBN: 9780822331452
Publisher: DUKE UNIVERSITY PRESS
Release Date: August of 2003
Language: English
Cover: Softcover
Pages: 384
Format: Book
Categories: Books in English > Dictionaries and Encyclopedias > Encyclopedias
EAN: 9780822331452