10% OFF

Sales Forecasting Management

A Demand Management Approach

by Mark A. Moon e John T. Mentzer
language: english
Publisher: SAGE PUBLICATIONS INC, February of 2005 ‧
198,73€
10% OFF CARD
free shipping
Sell ​​your book
Mentzer and Moon apply their 25 years of sales forecasting management research to their techniques for sales forecasting. They cover managing the process, performance measurement, regression analysis, qualitative sales forecasting, and forecasting systems. The second edition has been reorganized and includes new insights on qualitative forecasting,

Sales Forecasting Management

A Demand Management Approach

by Mark A. Moon e John T. Mentzer

Property Description
ISBN: 9781412905718
Publisher: SAGE PUBLICATIONS INC
Release Date: February of 2005
Language: English
Cover: Softcover
Pages: 368
Format: Book
Categories: Books in English > Management > Marketing
EAN: 9781412905718