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Rising Consumer Materialism

A Threat To Sustainable Happiness

by Afia (National College Of Business Administration & Economics, Lahore, Pakistan) Khalid e Faisal Qadeer
language: english
Publisher: TAYLOR & FRANCIS LTD, June of 2021 ‧
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Rising Consumer Materialism presents a theoretical advancement of materialism research. It identifies eight areas of a consumer's life that are inter-disciplinary and of prime importance towards promoting happy and rewarding lifestyles. This study examines the pre-planned purchase process as the primary step towards sati

Rising Consumer Materialism

A Threat To Sustainable Happiness

by Afia (National College Of Business Administration & Economics, Lahore, Pakistan) Khalid e Faisal Qadeer

Property Description
ISBN: 9781032096124
Publisher: TAYLOR & FRANCIS LTD
Release Date: June of 2021
Language: English
Dimensions: 138 x 216 x 20 mm
Cover: Softcover
Pages: 122
Format: Book
Collection: Routledge Focus On Business And Management
Categories: Books in English > Social Sciences and Humanities > Communication and Journalism
Books in English > Others
EAN: 9781032096124