adicionar à lista de desejos
Relevância da Marca
Como deixar os seus concorrentes para trás
language: portuguese, brazilian portuguese
Publisher:
Bookman, March of 2011 ‧
see product details
37,10€
10% OFF
CARD
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
free shipping
SYNOPSIS
O guru do branding David Aaker, que esteve recentemente em Portugal, mostra como eliminar a competição e conquistar a liderança de marca no seu mercado. Num livro revolucionário, o autor define o conceito de relevância da marca valendo-se de dezenas de estudos de caso.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9788577808380 |
| Publisher: | Bookman |
| Release Date: | March of 2011 |
| Language: | Portuguese, Brazilian Portuguese |
| Dimensions: | 161 x 230 x 19 mm |
| Cover: | Softcover |
| Pages: | 342 |
| Format: | Book |
| Categories: |
Books in Portuguese
>
Management
>
Marketing
|
| EAN: | 9788577808380 |
-
Owning Game-Changing Subcategories30%MORGAN JAMES PUBLISHING LLC12,29€
17,56€free shipping -
Creating Signature Stories30%MORGAN JAMES PUBLISHING LLC12,29€
17,56€free shipping