Relationship Marketing

Exploring Relational Strategies In Marketing

by John Egan
language: english
Publisher: Pearson Education Limited, March of 2011 ‧
110,84€
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This book is ideal for undergraduates and postgraduates taking modules in Relationship Marketing, Customer Services, and Marketing Communications. It is core reading for the CIM Level 4 module on 'Stakeholder Marketing'.

Relationship Marketing

Exploring Relational Strategies In Marketing

by John Egan

Property Description
ISBN: 9780273737780
Publisher: Pearson Education Limited
Release Date: March of 2011
Language: English
Dimensions: 191 x 245 x 16 mm
Cover: Softcover
Pages: 328
Format: Book
Categories: Books in English > Management > Marketing
Books in English > Others
EAN: 9780273737780

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