Reinventing Giants

How Chinese Global Competitor Haier Has Changed The Way Big Companies Transform

by Bill Fischer, Umberto Lago e Fang Liu
language: english
Publisher: JOHN WILEY & SONS INC, May of 2013 ‧
29,73€
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A compelling profile of an emerging Chinese competitor Chinese firms are reinventing their business models, their corporate cultures, and themselves, becoming global competitors who increasingly offer knowledge rather than cheap labour in their quest to join the ranks of the "world's best" companies.

Reinventing Giants

How Chinese Global Competitor Haier Has Changed The Way Big Companies Transform

by Bill Fischer, Umberto Lago e Fang Liu

Property Description
ISBN: 9781118602232
Publisher: JOHN WILEY & SONS INC
Release Date: May of 2013
Language: English
Dimensions: 150 x 250 x 20 mm
Cover: Hardcover
Pages: 304
Format: Book
Categories: Books in English > Management > Management and Organization
EAN: 9781118602232