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Principles And Practice Of Marketing

by Jim Blythe
language: english
Publisher: SAGE PUBLICATIONS LTD, December of 2013 ‧
278,49€
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With engaging real-life examples from brands such as Netflix and Paypal, this friendly textbook will lead students to exam success whilst encouraging them to think critically about key topics such as digital technologies, globalization and being green.

Principles And Practice Of Marketing

by Jim Blythe

Property Description
ISBN: 9781446273999
Publisher: SAGE PUBLICATIONS LTD
Release Date: December of 2013
Language: English
Dimensions: 195 x 265 x 20 mm
Cover: Hardcover
Pages: 800
Format: Book
Categories: Books in English > Management > Marketing
Books in English > Others
EAN: 9781446273999