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Organizations In The Face Of Crisis

Managing The Brand And Stakeholders

by Dennis W. Tafoya
language: english
Publisher: Palgrave Macmillan, March of 2013 ‧
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Organizations in the Face of Crisis offers a new approach to the treatment of threats to an organization, the brand, and the stakeholders. Case studies and diagnostic tools are used to demonstrate the effects of a crisis and to provide insight and strategies on managing the crisis at hand as well as the long-term effects.

Organizations In The Face Of Crisis

Managing The Brand And Stakeholders

by Dennis W. Tafoya

Property Description
ISBN: 9781137306951
Publisher: Palgrave Macmillan
Release Date: March of 2013
Language: English
Cover: Hardcover
Pages: 183
Format: Book
Categories: Books in English > Economics, Finance and Accounting > Economy
EAN: 9781137306951