Marketing To The Mind

Right Brain Strategies For Advertising And Marketing

by Richard L. Fulton e Richard C. Maddock
language: english
Publisher: BLOOMSBURY PUBLISHING PLC, September of 1996 ‧
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A practical and engrossing book for the advertising and marketing community, and for teachers, consultants, and students too. Maddock and Fulton introduce a third dimension to marketing and a completely new marketing theory based totally upon unconscious motivation.

Marketing To The Mind

Right Brain Strategies For Advertising And Marketing

by Richard L. Fulton e Richard C. Maddock

Property Description
ISBN: 9781567200317
Publisher: BLOOMSBURY PUBLISHING PLC
Release Date: September of 1996
Language: English
Cover: Hardcover
Pages: 304
Format: Book
Collection: Contemporary Philosophy S.
Categories: Books in English > Social Sciences and Humanities > Psychology
EAN: 9781567200317