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Marketing Professional Services

Winning New Business In The Professional Services Sector

by Michael Roe
language: english
Publisher: TAYLOR & FRANCIS LTD, August of 1998 ‧
52,71€
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A practical introduction to business planning, marketing and selling skills for those in the professional services sector, this book is for professionals who have to sell to professionals. It provides a basic grounding in separate sales and marketing issues - from prospecting and cold canvassing to direct marketing and public relations.

Marketing Professional Services

Winning New Business In The Professional Services Sector

by Michael Roe

Property Description
ISBN: 9780750641272
Publisher: TAYLOR & FRANCIS LTD
Release Date: August of 1998
Language: English
Cover: Softcover
Pages: 176
Format: Book
Categories: Books in English > Management > Marketing
EAN: 9780750641272