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Marketing Of Tourism Experiences

language: english
Publisher: TAYLOR & FRANCIS LTD, May of 2012 ‧
68,93€
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This book examines the marketing of experience-based tourism from a theoretical and practical perspective. It collates the work of leading tourism academics to provide an authoritative statement of the state of the art. This book was published as a special issue in Journal of Hospitality Marketing & Management.

Marketing Of Tourism Experiences

Property Description
ISBN: 9780415641227
Publisher: TAYLOR & FRANCIS LTD
Release Date: May of 2012
Language: English
Dimensions: 172 x 245 x 17 mm
Cover: Softcover
Pages: 284
Format: Book
Categories: Books in English > Management > Hospitality and Tourism
EAN: 9780415641227

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