Marketing Navigation
How To Keep Your Marketing Plan On Course To Implementation Success
language: english
Publisher:
GOODFELLOW PUBLISHERS LIMITED, September of 2012 ‧
see product details
SYNOPSIS
Billions of dollars are lost from marketing plans that fail to get implemented properly. This book draws upon fresh research, new technology and decades of experience to help marketers improve their chances of success. it proposes a practical marketing navigation system to help businesses ensure their plan identifies risks and delivers targets.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781908999238 |
| Publisher: | GOODFELLOW PUBLISHERS LIMITED |
| Release Date: | September of 2012 |
| Language: | English |
| Dimensions: | 189 x 246 x 20 mm |
| Cover: | Hardcover |
| Pages: | 348 |
| Format: | Book |
| Collection: | Contemporary Cases |
| Categories: |
Books in English
>
Management
>
Marketing
|
| EAN: | 9781908999238 |
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