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Managing Biotechnology

From Science To Market In The Digital Age

by Glen Giovannetti e Francoise Simon
language: english
Publisher: JOHN WILEY & SONS INC, December of 2017 ‧
56,71€
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A comprehensive overview of the new business context for biopharma companies, featuring numerous case studies and state-of-the-art marketing models Biotechnology has developed into a key innovation driver especially in the field of human healthcare.

Managing Biotechnology

From Science To Market In The Digital Age

by Glen Giovannetti e Francoise Simon

Property Description
ISBN: 9781119216179
Publisher: JOHN WILEY & SONS INC
Release Date: December of 2017
Language: English
Dimensions: 157 x 227 x 14 mm
Cover: Softcover
Pages: 320
Format: Book
Categories: Books in English > Science > Chemical
Books in English > Science > Biology
Books in English > Others
EAN: 9781119216179