Living The Brand

How To Transform Every Member Of Your Organization Into A Brand Champion

by Nicholas Ind
language: english
Publisher: KOGAN PAGE LTD, October of 2007 ‧
44,60€
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Living the Brand is a practical book which shows how organizations can empower and enthuse employees to create 'brand champions'. This approach can enhance employee commitment, improve service standards and focus efforts to deliver business goals.

Living The Brand

How To Transform Every Member Of Your Organization Into A Brand Champion

by Nicholas Ind

Property Description
ISBN: 9780749450830
Publisher: KOGAN PAGE LTD
Release Date: October of 2007
Language: English
Dimensions: 158 x 240 x 10 mm
Cover: Hardcover
Pages: 208
Format: Book
Categories: Books in English > Management > Management and Organization
Books in English > Management > Human Resources
EAN: 9780749450830

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Francisco Chaves

Excelente ferramenta para compreendermos de forma mais clara aquilo que somos enquanto instituição e, por conseguinte, podermos "revelar" aos outros, de forma mais clara e expontânea, o que somos.