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Interpretations Of Luxury

Exploring The Consumer Perspective

by Linda Lisa Maria Turunen
language: english
Publisher: Springer International Publishing AG, October of 2017 ‧
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Exploring the elements that constitute the perceived luxuriousness of a brand, this book addresses the changing definitions of the term ‘luxury’ in today’s world.

Interpretations Of Luxury

Exploring The Consumer Perspective

by Linda Lisa Maria Turunen

Property Description
ISBN: 9783319608693
Publisher: Springer International Publishing AG
Release Date: October of 2017
Language: English
Dimensions: 148 x 210 x 20 mm
Cover: Hardcover
Pages: 191
Format: Book
Collection: Palgrave Advances In Luxury
Categories: Books in English > Management > Marketing
Books in English > Social Sciences and Humanities > Sociology
EAN: 9783319608693

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