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International Fragmentation

Impacts And Prospects For Manufacturing, Marketing, Economy, And Growth

language: english
Publisher: Springer International Publishing AG, October of 2016 ‧
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Through a series of case studies, scholars across the US and France contribute chapters on the manufacturing, marketing, and internationalization of luxury fashion brands, music advertising, the growth of Amazon, and the business landscapes in India, China, Africa, and North Korea.

International Fragmentation

Impacts And Prospects For Manufacturing, Marketing, Economy, And Growth

Property Description
ISBN: 9783319338453
Publisher: Springer International Publishing AG
Release Date: October of 2016
Language: English
Dimensions: 148 x 210 x 15 mm
Cover: Hardcover
Pages: 154
Format: Book
Collection: International Marketing And Management Research
Categories: Books in English > Management > Management and Organization
EAN: 9783319338453

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