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International Cases In Tourism Management

by Susan Horner e John Swarbrooke
language: english
Publisher: TAYLOR & FRANCIS LTD, December of 2003 ‧
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Intended for tutors and students of tourism, this work includes features such as: profiles of individual companies; case studies on destination management and marketing; material on different management functions in tourism, such as marketing and human resource management; and more. It includes case studies supplemented by exercises and questions.

International Cases In Tourism Management

by Susan Horner e John Swarbrooke

Property Description
ISBN: 9780750655149
Publisher: TAYLOR & FRANCIS LTD
Release Date: December of 2003
Language: English
Cover: Softcover
Pages: 410
Format: Book
Categories: Books in English > Management > Management and Organization
Books in English > Others
EAN: 9780750655149