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Housework And Housewives In American Advertising

Married To The Mop

by Jessamyn Neuhaus
language: english
Publisher: Palgrave Macmillan, August of 2013 ‧
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An analysis of how since the end of te 19th-century advertising agencies and their housework product clients utilized a remarkably consistent depiction of housewives and housework, illustrating that that although Second Wave feminism successfully called into question the housewife stereotype, homemaking has remained an American feminine ideal.

Housework And Housewives In American Advertising

Married To The Mop

by Jessamyn Neuhaus

Property Description
ISBN: 9781137347237
Publisher: Palgrave Macmillan
Release Date: August of 2013
Language: English
Dimensions: 143 x 224 x 22 mm
Cover: Softcover
Pages: 273
Format: Book
Categories: Books in English > History > History of America
EAN: 9781137347237