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Freemium Economics
Leveraging Analytics And User Segmentation To Drive Revenue
language: english
Publisher:
ELSEVIER SCIENCE & TECHNOLOGY, March of 2014 ‧
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SYNOPSIS
Presents a practical, instructive approach to successfully implementing the freemium model into your software products by building analytics into product design from the earliest stages of development. This book provides guidelines for using data and analytics through all stages of development to optimize your implementation of the freemium model.
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| Property | Description |
|---|---|
| ISBN: | 9780124166905 |
| Publisher: | ELSEVIER SCIENCE & TECHNOLOGY |
| Release Date: | March of 2014 |
| Language: | English |
| Dimensions: | 191 x 235 x 20 mm |
| Cover: | Softcover |
| Pages: | 254 |
| Format: | Book |
| Collection: | The Savvy Manager'S Guides |
| Categories: |
Books in English
>
Management
>
Management and Organization
|
| EAN: | 9780124166905 |
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