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Finding Betty Crocker
The Secret Life Of America'S First Lady Of Food
language: english
Publisher:
Simon & Schuster, April of 2005 ‧
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SYNOPSIS
Betty Crocker was first introduced by The Washburn Crosby Company as a friend to consumers who needed a little advice about baking. More than eighty years after her "birth". Betty has grown into one of the most successful branding campaigns the world has ever known.
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| Property | Description |
|---|---|
| ISBN: | 9780743265010 |
| Publisher: | Simon & Schuster |
| Release Date: | April of 2005 |
| Language: | English |
| Cover: | Hardcover |
| Pages: | 288 |
| Format: | Book |
| Collection: | Crm Monograph Series |
| Categories: |
Books in English
>
Cook & Drinks
>
Cooking
|
| EAN: | 9780743265010 |
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