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Evil By Design

Interaction Design To Lead Us Into Temptation

by Chris Nodder
language: english
Publisher: JOHN WILEY & SONS INC, July of 2013 ‧
44,61€
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How to make customers feel good about doing what you want Learn how companies make us feel good about doing what they want. Approaching persuasive design from the dark side, this book melds psychology, marketing, and design concepts to show why we re susceptible to certain persuasive techniques.

Evil By Design

Interaction Design To Lead Us Into Temptation

by Chris Nodder

Property Description
ISBN: 9781118422144
Publisher: JOHN WILEY & SONS INC
Release Date: July of 2013
Language: English
Dimensions: 186 x 235 x 14 mm
Cover: Softcover
Pages: 320
Format: Book
Categories: Books in English > Computing > Other Applications
Books in English > Others
EAN: 9781118422144

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