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Dictionary Of Advertising And Marketing Concepts

by Arthur Asa Berger
language: english
Publisher: LEFT COAST PRESS INC, August of 2013 ‧
56,77€
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In concise entries, this dictionary analyzes ideas and concepts about advertising and its social, economic, psychological and cultural significance.

Dictionary Of Advertising And Marketing Concepts

by Arthur Asa Berger

Property Description
ISBN: 9781611329865
Publisher: LEFT COAST PRESS INC
Release Date: August of 2013
Language: English
Dimensions: 152 x 229 x 10 mm
Cover: Softcover
Pages: 143
Format: Book
Categories: Books in English > Social Sciences and Humanities > Communication and Journalism
EAN: 9781611329865