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The Development Of Marketing Management

The Case Of The Usa C. 1910-1940

by Kazuo Usui
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language: english
Publisher: TAYLOR & FRANCIS LTD, July of 2019 ‧
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This book explores the development of US marketing management thought in the early part of the 20th century, focusing on the relationship between the thought and historical contexts rather than on theoretical developments.

The Development Of Marketing Management

The Case Of The Usa C. 1910-1940

by Kazuo Usui

Property Description
ISBN: 9780367349011
Publisher: TAYLOR & FRANCIS LTD
Release Date: July of 2019
Language: English
Dimensions: 156 x 234 x 20 mm
Cover: Softcover
Pages: 178
Format: Book
Collection: The History Of Retailing And Consumption
Categories: Books in English > Economics, Finance and Accounting > Economy
Books in English > History > History of America
Books in English > Others
EAN: 9780367349011