Capa do artigo Crm At The Speed Of Light, Fourth Edition

Crm At The Speed Of Light, Fourth Edition

by Paul Greenberg
language: english
Publisher: MCGRAW-HILL EDUCATION - EUROPE, October of 2009 ‧
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The fourth edition of this bestseller brings the work up-to-date with now-critical examinations of how Web 2.0 technologies and social media tools are being woven into CRM strategies.

Crm At The Speed Of Light, Fourth Edition

by Paul Greenberg

Property Description
ISBN: 9780071590457
Publisher: MCGRAW-HILL EDUCATION - EUROPE
Release Date: October of 2009
Language: English
Dimensions: 157 x 234 x 41 mm
Cover: Hardcover
Pages: 688
Format: Book
Categories: Books in English > Management > Management and Organization
EAN: 9780071590457

ABOUT THE AUTHOR

Paul Greenberg

Paul Greenberg é vice-presidente executivo da Live Wire, uma empresa de consultoria de serviços de comércio electrónico. Ele tem anos de experiência com CRM e participou do desenvolvimento das práticas SAP e PeopleSoft e, na sua posição actual, estabeleceu parcerias com líderes de mercado como a PeopleSoft/Vantive e a SalesLogix.

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