Critical Thinking For Marketers, Volume Ii

Learn How To Think, Not What To Think

by Terry Grapentine, David Soorholtz e David Dwight
language: english
Publisher: BUSINESS EXPERT PRESS, November of 2016 ‧
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Expands the background knowledge of other areas of critical thinking that are making major contributions to both marketing as a social science and marketing as an applied science. The volume is divided into thre sections - ‘Think Better’, ‘Cognitive Biases and Their Importance’, and ‘Conclusions’.

Critical Thinking For Marketers, Volume Ii

Learn How To Think, Not What To Think

by Terry Grapentine, David Soorholtz e David Dwight

Property Description
ISBN: 9781631576706
Publisher: BUSINESS EXPERT PRESS
Release Date: November of 2016
Language: English
Dimensions: 152 x 229 x 5 mm
Cover: Softcover
Pages: 85
Format: Book
Categories: Books in English > Management > Management and Organization
EAN: 9781631576706