Critical Thinking For Marketers, Volume I

Learn How To Think, Not What To Think

by Terry Grapentine, David Soorholtz e David Dwight
language: english
Publisher: BUSINESS EXPERT PRESS, November of 2016 ‧
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Provides information and guidelines on not only how to develop good arguments, but also what it means to develop a good argument. The book describes two basic kinds of arguments - deductive and inductive - and how to examine whether such arguments are ‘good’ or not.

Critical Thinking For Marketers, Volume I

Learn How To Think, Not What To Think

by Terry Grapentine, David Soorholtz e David Dwight

Property Description
ISBN: 9781631571169
Publisher: BUSINESS EXPERT PRESS
Release Date: November of 2016
Language: English
Dimensions: 152 x 229 x 11 mm
Cover: Softcover
Pages: 184
Format: Book
Categories: Books in English > Management > Marketing
EAN: 9781631571169