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Critical Thinking For Marketers, Volume I
Learn How To Think, Not What To Think
language: english
Publisher:
BUSINESS EXPERT PRESS, November of 2016 ‧
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SYNOPSIS
Provides information and guidelines on not only how to develop good arguments, but also what it means to develop a good argument. The book describes two basic kinds of arguments - deductive and inductive - and how to examine whether such arguments are ‘good’ or not.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781631571169 |
| Publisher: | BUSINESS EXPERT PRESS |
| Release Date: | November of 2016 |
| Language: | English |
| Dimensions: | 152 x 229 x 11 mm |
| Cover: | Softcover |
| Pages: | 184 |
| Format: | Book |
| Categories: |
Books in English
>
Management
>
Marketing
|
| EAN: | 9781631571169 |