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Crisis, Resilience And Survival

Lessons From The Global Auto Industry

by Matthias (University Of Oxford) Holweg e Nick Oliver
language: english
Publisher: CAMBRIDGE UNIVERSITY PRESS, December of 2015 ‧
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Crisis, Resilience and Survival charts the evolution of the global automotive industry, revealing the pressures and challenges facing firms engaged in this huge but turbulent realm of business. It uses high-profile cases to explore how scale, market reach and supportive stakeholder relations can make the difference between success and failure.

Crisis, Resilience And Survival

Lessons From The Global Auto Industry

by Matthias (University Of Oxford) Holweg e Nick Oliver

Property Description
ISBN: 9781107076013
Publisher: CAMBRIDGE UNIVERSITY PRESS
Release Date: December of 2015
Language: English
Dimensions: 152 x 228 x 20 mm
Cover: Hardcover
Pages: 341
Format: Book
Categories: Books in English > Management > Management and Organization
EAN: 9781107076013