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Covert Cows And Chick-Fil-A

How Faith, Cows, And Chicken Built An Iconic Brand

by Steve Robinson
language: english
Publisher: THOMAS NELSON PUBLISHERS, September of 2020 ‧
20,27€
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The longtime chief marketing officer for Chick-fil-A tells the inside story of how the company turned prevailing theories of fast-food marketing upside down and built one of the most successful and beloved brands in America.

Covert Cows And Chick-Fil-A

How Faith, Cows, And Chicken Built An Iconic Brand

by Steve Robinson

Property Description
ISBN: 9781400213221
Publisher: THOMAS NELSON PUBLISHERS
Release Date: September of 2020
Language: English
Dimensions: 212 x 141 x 18 mm
Cover: Softcover
Pages: 224
Format: Book
Categories: Books in English > Management > Management and Organization
Books in English > Others
EAN: 9781400213221