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Consumers In Context

The Bpm Research Program

by Gordon Foxall
language: english
Publisher: TAYLOR & FRANCIS LTD, April of 2017 ‧
74,34€
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This book, first published in 1996, presents a collection of papers by Gordon Foxall charting the development of the Behavioural Perspective Model (BPM) which he devised in the early 1980s and subsequently developed. Bringing alive the important subject of economic consumption, this seminal volume will be of great interest to students and researchers in consumer research.

Consumers In Context

The Bpm Research Program

by Gordon Foxall

Property Description
ISBN: 9781138962958
Publisher: TAYLOR & FRANCIS LTD
Release Date: April of 2017
Language: English
Cover: Softcover
Pages: 572
Format: Book
Collection: Routledge Revivals
Categories: Books in English > Social Sciences and Humanities > Psychology
Books in English > Others
EAN: 9781138962958

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