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Consumer Happiness: Multiple Perspectives

language: english
Publisher: SPRINGER VERLAG, SINGAPORE, May of 2021 ‧
216,29€
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This theoretical understanding helps us to move beyond the trial and error methods towards a more scientific underpinning of adoption of measures that would generate long-lasting happiness in consumers.The second part of the book is dedicated toward understanding consumer happiness from a neuroscience perspective, i.e.

Consumer Happiness: Multiple Perspectives

Property Description
ISBN: 9789813363731
Publisher: SPRINGER VERLAG, SINGAPORE
Release Date: May of 2021
Language: English
Dimensions: 155 x 235 x 20 mm
Cover: Hardcover
Pages: 285
Format: Book
Collection: Studies In Rhythm Engineering
Categories: Books in English > Social Sciences and Humanities > Philosophy
Books in English > Others
EAN: 9789813363731