Capa do artigo Consumer Engagement In The Cultural Sector

Consumer Engagement In The Cultural Sector

Museums And Science Centres

by Magdalena Kosiada-Sylburska e Pawel (University Of Lodz, Poland.) Bryla
language: english
Publisher: TAYLOR & FRANCIS LTD, June of 2026 ‧
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The essence of the book is to investigate the forms, benefits, and limitations of engaging consumers in the development of cultural institution offerings. It will be of interest to scholars interested in culture marketing and consumer behaviour, as well as managers of museums, science centres, and other cultural institutions.

Consumer Engagement In The Cultural Sector

Museums And Science Centres

by Magdalena Kosiada-Sylburska e Pawel (University Of Lodz, Poland.) Bryla

Property Description
ISBN: 9781032909974
Publisher: TAYLOR & FRANCIS LTD
Release Date: June of 2026
Language: English
Dimensions: 156 x 234 x 20 mm
Cover: Softcover
Pages: 312
Format: Book
Collection: Routledge Studies In Central And Eastern European Business And Economics
Categories: Books in English > History > Museography and Museology
EAN: 9781032909974

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